Case Study

Rose House

Project manager
Balfour Beatty
Balfour Beatty


Rose House is located on Lincoln High Street and comprises of four retail premises and eleven flats. It was built as part of the new £22 million East West Link Road.



Some of Lincoln's most recent mixed-use buildings have relied heavily on value engineering, and Rose House was no exception. We collaborated with Balfour Beatty to specify cutting-edge solutions that delivered unparalleled performance, quality, and assurance while being extremely cost-effective.


Our 12.5mm Gyproc Habito was specified and placed on the flats' interior walls, which were built using Gypframe 70 AS 50 studs.

Gyproc Habito plasterboard has a high strength designed core that is five times stronger than normal plasterboard, giving superior strength and durability. This enables users to secure big and complex things in place without the need for drills or specialised fasteners; they may simply be screwed into the wall.


Gyproc Habito can endure substantially more wear, tear, and impact damage than ordinary plasterboard, making it perfect for high-traffic areas like this.

We care about building better.


Client's Words:

“When we were approached by British Gypsum, we hadn’t actually heard about Gyproc Habito before. However, we were all impressed with the plasterboard when we tested it and are pleased to say that the installation went very well. We’ll definitely be using it on other projects in the future.”